Wednesday, November 19, 2008

From Response: "Local TV Ad Revenue Expected To Fall in 2009"

In another ripple effect from the suffering economy, Response magazine reports that TV ad revenue will be another victim of hard financial times.

http://www.responsemagazine.com/responsemag/Breaking+News/Local-TV-Ad-Revenue-Expected-To-Fall-in-2009/ArticleStandard/Article/detail/565689

From the NYT: "As the Economy Worsens, Is There Money for Play?"

What ripples will be caused by the financial crises of the biggest automakers? This NYT article by Katie Thomas explores the trickle-down effects on marketing...

http://www.nytimes.com/2008/11/16/sports/16sponsor.html?partner=rss&emc=rss